Company Branding is the most important aspect of a company’s marketing strategy and should be heavily considered. Companies that took their branding lightly during their inception may suffer in the long run. This happens even if their service or product is great, because their logo is unprofessional, confusing, or offensive. Companies with bad logos may not be taken seriously or worse, they may be made a butt of a joke. Continue reading “Portland Logo Design” »
“I had to do it… after years of reviewing and preforming over 100 wordpress installations and SQL configurations – I had to come up with my top wordpress plugins. Below are my favorite as of January, 2012 as they have relevance to your basic essential ten plugins that will get you started with SEO, essentials and performance.” - Sheri House, Owner of Houseink
This past spring I was biking down Interstate Ave – on my downtown - Portland, Oregon and saw this awesome Palms Hotel sign. I had to take a picture and make into a cool piece of artwork.
The process was not easy and took several weeks of reading up on screen printing, emulsification, building frames and many trips to the hardware store as well as silkscreeningsupplies located in Vancouver, Washington.
A website is the most important marketing component for an organization and it has become almost impossible for a company to get customers without a professional and appealing website. If you want to build a website, there are thousands of web designing companies on the net and you can outsource the work to someone who is not even in your country to save some money. But recently people prefer to hire local firms for web designing. There are several reasons Continue reading “Top 5 Reasons to Use a Local Web Design Firm” »
To gain online visibility and traffic, getting into the first page of Google rankings is very much important. If your website fails to make it to the Google’s first page, then your chances of getting found are pretty slim. Many studies suggest that web surfers don’t like to click the second page of the search results. They abandon the search and begin a new search by rephrasing the search term. Continue reading “SEO: Power of the Front Page” »
Even people running small businesses or start-up companies want to have an effective online presence. They look for an impressive, effective and successful website to raise their profile above their competitors. They like to do it in an affordable cost, without compromising on quality. These are some insider’s views about creating a website for small businesses and start-ups. Continue reading “Web Design for Small Businesses and Start-ups” »
